The Entrepreneurs Guide to Search Engine Optimization

Search Engine Optimization, SEO, as we know it, is something you need to get yourself familiar with if you are starting out as an entrepreneur. Whether you have been reading a few blog posts or watching some YouTube videos, your head must be cracking with the idea of another thing to cater to your business.
Well, people out there seem to be making SEO a big deal. A part of it definitely is. However, with the right strategies and tools in hand, SEO comes out to be pretty simple. Gradually, it becomes a part of your routine as you add its requirements to your daily content practices. For more information please contact the professional search engine optimization company

Getting Familiar with SEO Terminologies

As an entrepreneur, here’s all that you need to know about SEO. We are going to dive into SEO terminologies and verbiage in as simple language as possible to help you understand the right thing.
Keywords
Nowhere would you have read about SEO without the word keywords?
Keywords are the words related to your topic, and you think that audience will search for them when looking for a relevant piece of information. Adding the right keywords to your content makes sure that your webpage appears in the top search results whenever someone searches for them.
Here’s another thing to know about – keyword stuffing. Well, experts thought of stuffing keywords into content as a good idea a few years back. But with the new Google algorithm, you need to include only the right amount of keywords that make sense.
To find the keywords for your topic, enter the main keyword in the search bar on Google. There comes a whole dropdown list, right? Well, you could include those words and phrases.
While it is a good idea to brainstorm all the related phrases/questions, you can use keyword research tools such as Ahrefs, KWFinder, etc.
Slug
Also known as the last part of the URL, slug makes a whole lot difference to optimization. For instance, www.arzeyah.com/travel/how-travel-makes-you-a-better-person is a URL that would take you to the actual blog post. Here, /travel/travel/how-travel-makes-you-a-better-person is the slug.
According to SEO requirements, the slug should be short and easy to understand and crawl through. This helps Google bots understand what your content is about. Also, it is one crucial feature of great website design and structure.
SEO Title
Now, a lot of people confuse it with the blog post title. Let’s make it clear right here that the SEO title is different from the blog post title. And yes, these can be different!
You need to choose a very creative and engaging title for every blog post so that people would want to click through and read it. At the same time, you need to create a simple and relevant SEO Title so that the search engine knows what your blog post is about.
Meta Description
Here comes another significant term. Meta description is the short description of your blog post – max 160 characters.
A meta description is what usually shows up under the name of your article/blog post in search engine results. When people read the meta description under the title, they know if that’s what they are looking for. Better the meta description, the higher the click-through rate!
To make it engaging and relevant, do not forget to add the right keywords in the meta description!
However, if you do not write a meta description, Google considers the first few lines as a meta description.
Alt-text
Most of the beginners are still not familiar with it, but Alt-text is highly significant. Gone are the days when Google used to crawl through the written content only. In this modern digital age, images and videos play a huge role in optimization.
Now, Alt-text is the text that comes underneath your images and tends to explain what your image is about. Adding relevant descriptions and keywords can help people locate your content.
Make sure you add enough description to let Google know what your image is about. Do not make it too long, though.

Bringing SEO Together

Now that you have understood all the basic things that makeup SEO, you must be thinking of a way to manage all of these together. Well, here you go.
There are a number of SEO tools that can help you choose the right keywords, analyze your traffic, and highlight potentially problematic areas you need to improve.
If you are a WordPress user, all you need to do is download the Yoast SEO plugin. Here, you can optimize your post by adding SEO title, slug, and meta description. Couldn’t have been easier, right?
How to Make SEO a Part of Your Daily Practices?
In the beginning, you might miss on a few things every now and then. Do not worry; it’s totally fine. The practice is all it takes to get better, especially on SEO. Other than that, here are some tips to make SEO a part of your daily content practices:
Tip 1. Leave it to the End.
The best way is to write and edit your content without worrying about SEO. Once you are done, you can edit once more to add the right keywords, create a meta description, include Alt-text, and build links. This saves a lot of time and extra effort.
Tip 2. Track Your Performance.
Tracking your performance is really crucial. Once you have downloaded Yoast SEO and it has been working well for you, install Google Analytics. It helps shape your SEO strategy and follow up!
Tip 3. Focus on Quality!
To make sure you do not stress out, all you need to do is focus on your content quality. When you think of SEO as improving your content quality, there’s no way you will not want to pay attention. That simple!
Final Thoughts
Just like Google does not like you stuffing content with keywords, you must not stuff your head with SEO either. As an entrepreneur and beginner, start taking in chunks of SEO information. You can always go back and optimize your content. It is okay to start slow, just make sure it’s effective!

Our Car Accident Attorney Explains What To Do After A Car Wreck

If you or a loved one has been in a recent car wreck, it’s important you take steps to protect your rights. At some point in our lives, the majority of us will experience involvement in a car accident. Most of the time, a car accident is nothing more than a simple fender bender that causes minor property damage. In other incidents, wrecks can be traumatic and devastating events, leaving permanent scars on the lives of the passengers and drivers involved.

Regardless of if your accident was a simple fender bender or one more serious, you are most likely entitled to seek compensation for the physical, emotional, and financial injuries you suffered as a result of that crash. How much money you are entitled to and the degree of difficulty to collect it depends on the highly individualized circumstances of your accident. In a few instances, you may be able to protect your rights on your own, but generally, hiring an attorney is the only way to recover the full amount that your case is worth. Our auto accident attorneys will highlight some of the basics of car accident litigation in Texas.

Do You Have A Claim?

Nearly every one of us will get into a car accident during our lives. So how can you know if you have a successful case against someone to reimburse you for injuries? In most cases, an accident victim is only entitled to collect compensation for his injuries if he can prove in court the four elements of a car accident claim. Until you demonstrate that the law and facts reveal the defendant is required to pay you money, the defendant in your case will be presumed “innocent.”

The four elements in a car accident claim you must prove in order to recover for your accident injuries are duty, breach, causation, and damages. We’ll discuss each of these four elements in detail below, so you will know the precise requirements to prove you’re entitled to compensation.

Duty:
The initial requirement for a successful car accident case is to prove the defendant owed you a duty of care in exercising a certain standard of caution to make sure you would not sustain an injury. The law sets this level of duty of care that one person owes another, and it depends on the circumstances of the situation and the relationship between the involved parties. Proving the defendant owed you a minimal duty of care will most likely be straightforward because almost all drivers owe each other the duty to operate their car as a reasonable person would to keep others safe. This “reasonable person standard” will probably be applied to the defendant in your case.

Breach:
After you show the defendant owed you a duty of care, you’ll need to reveal how he breached that duty of care. Usually, this requires demonstrating the defendant drove in a way a reasonable person would not have driven. Your defendant can be held responsible for any consequences that resulted from his negligent actions if even for just a moment, he drove unreasonably. Proving the defendant breached his duty of care often requires you to bring to court evidence to precisely demonstrate what the defendant did or failed to do. The jury in your case will consider your evidence and the evidence of the rest of the circumstances around the defendant’s actions to decide if the defendant’s behavior was indeed unreasonable. Actions such as driving while intoxicated, driving at nights without headlights on, speeding recklessly, or running through red lights, can all constitute a breach of the defendant’s duty of care.

Causation:
You’ll have shown the defendant in your case was negligent, once you’ve proven the elements of duty and breach. However, showing negligence is not enough to hold the defendant responsible for your injuries unless you also show the defendant’s negligence caused the wreck. Often there are several parties who could potentially be at fault in a car accident – pedestrians, other drivers, and even you could be framed as potential suspects by the defendant. Your defendant will probably do everything he can to avoid liability. He’ll try to convince the jurors that a third party caused the wreck, your injuries existed before the accident, or you caused the accident yourself. So it’s crucial you have sufficient evidence to prove it was the defendant’s conduct that caused you harm.

Damages:
Finally, after having proven the defendant’s liability, you’ll need to show how much in damages you are entitled to collect from the defendant. The term “damages” does not refer to your injuries. It refers to the monetary value of your injuries or the amount of money you will recover if you prevail in the case. You’ll need to determine exactly what you’re owed and give evidence of your injuries and losses to support those calculations, in order to prove what you’re entitled to collect. Losses such as loss of earning capacity, lost salary, medical bills, repair bills, and pain and suffering can all be recovered as damages.

As you’re calculating how much you think you’re owed in damages, your defendant will also be performing the same task. In a car wreck case, the amount of damages is usually a contested issue. If the jury finds the defendant was liable for the wreck, defendants calculate how much they think they owe accident victims. Defendants often allege they owe you much less than your calculations, and that you are unfairly asking for more than the real value of your injuries. So to show the jury the calculated amount is fair, and the defendant is simply making a last-ditch effort to avoid his negligence, you must have available evidence of your losses to substantiate your figures.

It’ important to figure the full amount of damages because you only have one attempt to demand all you are entitled to. Yet, unless you’re experienced, accounting for all these losses can be difficult. For instance, how do you calculate an amount for an intangible loss such as pain and suffering? When figuring lost earning capacity, how do you allow for possible raises and promotions you would have earned if still working? If your medical treatment is continuing, how do you summarize your medical bills? The car accident attorneys at our Law Office understand how to make all these calculations and determinations so you can recover the full amount possible.

This blog was posted by Ford and Laurel Attorneys Laredo, Texas

Electricians – Making sure you get as lucky as me!

Licensed Electricians Are Not Equal.

When it comes to choosing a certified electrician don’t let the following three letters on a business card fool you, “Lic.” Yes, knowing your electrical contractor is licensed is important but if that was all you needed to know when hiring an electrician, you would not be reading this right now.

I know it is not an easy task finding the right electrician or any other type of contractor for that manner. I recently was in your position, looking for a qualified electrician, and I needed one fast! Imagine this you’re sitting on your couch relaxing after a long week at work, it’s Saturday and sunny and everything is going great. You fall asleep, one of those great afternoon “cat naps,” you know the ones you don’t get near enough of, then it happens!

You go from peacefully sleeping to jumping straight up, running through a now dark house to find the cause of that massive explosion. Lighting, it’s a storm, it must have hit the house. You breathe a sigh of relief as you head to the breaker box knowing the house has not been directly hit. After flipping the breaker back on you assume you can return to your peaceful Saturday afternoon.

Russian Roulette, the phone book and Many Electricians

Well as you have guessed, my Saturday was ruined. I had power but the lighting had struck close enough to the house to travel back into my electrical system and phone lines via the grounding wire of the house. Telephones fried! My computers are now big paperweights and the only thing I can watch on TV is the reflection of me trying to turn it on! Off to the yellow pages and out with the cell phone.

I made a couple of calls and it was apparent I didn’t qualify as an emergency because I still had electrical power. So I ended up getting an appointment for first thing Monday morning from one of those companies that have a great looking “you know they pay a lot of money” type of ads. First thing Monday morning actually meant 1:30 pm Monday afternoon. The electrician shows up, oops I mean estimator, turns out all he actually does is write the estimates for the jobs it also turns out that he was a great talker but not such a good estimator. More information from us here @ https://goodelectricsa.com

When the actually certified electricians from the company showed up to start doing the work well the estimate that I had signed was worth about as much as my recently deceased TV. The estimated price didn’t just go up once but every time the gentleman came up from the basement he had discovered a newer more expensive problem that HAD to be addressed. After politely asking these men to leave, it was back to the phonebook and more Russian, I mean electrician roulette. The following three interactions with other companies met with a similar fate each with a different twist…not showing up on time….not showing up at all…or the what must be a customary electrician excuse…” van/truck broke down on the way to your house.”

I starting to think I was in a hidden video reality show. However, my ignorance about all things electrical and a trip to a local home improvement store solved my electrician search. When I met Roger, I was trying to figure out what type of electrical switch I needed to replace one that was damaged. (Why I thought I could do this is beyond me) With no sales staff around I turned to the guy next to me and said, “do you know about this stuff?”

Good Electric Ltd.
9018 Aero St, San Antonio TX, 78217
(210)820-0220
www.goodelectricltd.com
[email protected]
[email protected]
29.521941 -98.462914
Commercial Electricians
General Info
Family Owned and Operated Since 1984 * Fully Licensed, Insured and Bonded * 100% Satisfaction Guarantee * Two-Year Warranty on Parts and Labor * Discount for Seniors, Military and Non Profit Organizations * Same Day Service and 24-Hour Emergency Repair Service * No Job Too Small * Quotation Prior to Work (No Surprises or Run Away Repair Bills) * Financing Available * Quality Work by Licensed Electricians and Apprentices with Master Electrician Oversight * Our Technicians are Trained to Respect Our Customers and Their Property * We Make the Electrician of Your Choice Available for Your Work * Our Electrician’s and Apprentices are Seal of Safety Certified (professionally Trained, Background Checked and Drug Tested) in Uniform with Picture ID Cards
Keywords:
Residential Electricians, Commercial Electricians, Industrial Electricians,Electricians, Electrical Contractors

Twenty minutes later he had helped me pick out everything I need and actually showed me how to install it. As I was thanking him and wheeling my cart to the checkout counter I turned back and told him…” you know you should think about becoming an electrician.” His almost puzzled reply was, “I am a Master Electrician.”

I turned around, started filling his cart will all of the electrical supplies I was about to purchase, and exclaimed… “YOU ARE HIRED!” We exchanged information to set up an appointment for the following day. Not only was he on time for the appointment he actually finished the work sooner than he estimated.

Roger has now not only worked in my home, but also my parents, and several very important clients of mine that I have referred him to, all are exceedingly happy with his excellent work and customer service.

If you need any type of electrical work performed be it in your home or office, I cannot more strongly recommend Roger. Imagine this, after you call Roger, you can rest easy knowing you have not only connected with an honest and reliable business person but you and your family’s safety is good hands with Roger, an electrician with a Master Lic.